Writing the perfect brief
I presented a talk at a local digital event. The talk is about writing the perfect brief and the only slide was this one. It perfectly sums up my ideas about having a conversation with real people and asking questions to get good briefs written and delivered well.
I also talked about using project management tools. The main point was about using the tools as just tools not the crux of your communication. You could say crux shouldn't be a crutch. Don't hide behind your tools.
